With most major television outlets developing some form of subscription or advertiser supported OTT video application—and countless upstarts developing new programming for the new format—the great unbundling of cable channels has begun. Is it true that the a la carte model is unsustainable?

At the Streaming Media East show, taking place May 10-11 in NYC, learn what the advantages are of an unbundled marketplace for content owners and consumers. Hear what the opportunities are for upstarts in an infinite channel marketplace and how content and marketing will evolve in this new paradigm. Confirmed speakers include:

• Moderator: Rich Greenfield, Media Futurist, Media & Tech Analyst, BTIG
• Amit Ziv, VP, Business Development, Operations and Strategy, Epix
• David Gandler, CEO, Co-Founder, Fubo.tv
• Jamie Wilkinson, Founder, CEO, VHX
• Reggie Shah, Director, Network Research, Univision

Register online using the discount code of 200DR16 and get a #smeast Discovery Pass for free, or a Conference pass for $895. You can check out the entire program agenda here.

HEVC’s imminent upsweep has hit a strong stumble as royalty uncertainties worry broadcasters and new gains in AVC efficiency satisfy current needs for OTT and broadcasting applications alike. The shift towards virtualized and software-based real-time encoders and just-in-time transcoders also favors AVC for now. That said, new processors and consumer devices are making big bets on HEVC and there are indeed areas where HEVC can add significant value without significant risk.

At the Streaming Media East show, taking place May 10-11 in NYC, Avni Rambhia, Industry Principal, Digital Media at Frost & Sullivan will present revised forecasts for HEVC uptake, along with recommendations on choice of codecs and architectures for popular applications, in the context of ongoing trends such as 4K, virtual reality and virtualization.

Register online using the discount code of 200DR16 and get a #smeast Discovery Pass for free, or a Conference pass for $895. You can check out the entire program agenda here.

With all the smart TVs, game consoles, tablets and streaming media devices in the market, the OTT world is crowded with options. Trying to figure out which box offers the best choice of content platforms, quality and cost can be confusing. That’s why we’re bringing back the special “Streaming Devices Pavilion” [sponsored by Plex] at the Streaming Media East show (#smeast), May 10-11, letting attendees get hands-on with more 50 over-the-top (OTT) video devices and platforms, all in one room.

Want to see how Airplay works on devices? We have you covered. Interested to compare Netflix’s HD video quality on the Roku 4 vs. Amazon Fire TV? You can do that. Want to see the latest 4K TVs and HDR streaming? Come test it out. Think of the Streaming Devices Pavilion as your own personal living room and put these devices to use!

The Streaming Devices Pavilion provides attendees with the opportunity to view the largest collection of over-the-top video devices and platforms that you can walk right up, experience them hands-on, and do it all for FREE. If you’ve ever wanted to compare OTT services and devices, side by side, in a real-world setting, this is the place to do it. The pavilion will be staffed by a team of device gurus who will be on hand to answer questions and we’ll also be giving away lots of free gear.

Devices and platforms available for testing will include the following:

• Content Platforms: Apple, Netflix, Hulu Plus, Amazon Instant Video, HBO Go, HBO Now, Epix, Vudu, YouTube, Google TV, Google Play, WatchESPN, MLB.TV, Xbox LIVE, PlayStation Network, NHL GameCenter, NBA League Pass, Plex, CBS All Access, Showtime, Crunchyroll, Fox Sports Go, M-GO, MLS Live, Sling TV, Twitch, WWE  and others.
• Streaming Boxes/Tablets: Apple TV, Roku 3/4/Stick, Amazon Fire TV/Stick, Google Nexus Player, Google Chromecast, Xbox One, PlayStation 4, Goolge Nexus Tablet, Apple iPad, Amazon Fire Tablet, Samsung Galaxy Tablet, TiVo Bolt, NVIDIA Shield, Slingbox.
• Smart TVs: A variety of TVs from Vizio, Sony, Samsung, LG, Sharp, TCL, Roku.

You can register to attend the device pavilion simply by going online and registering for a FREE discovery pass using code 200DR16. That’s it. It’s quick, easy, costs you nothing and you may even go home with some new gear!

And if you are a member of the media, register to attend the event and I will be happy to personally walk you through the devices and platforms, point out the strengths of each box and give you all the details to need to know to compare these devices and platforms in the market.

A big thanks to Plex for sponsoring the pavilion.

Last year was filled with announcements of new products and OTT experiences, creating lots of buzz, but how has that momentum continued into 2016? With reorganized options for viewing, consumers have more choices than ever before, some of which allow them to access their favorite content for a fraction of the cost of a cable subscription.

At the Streaming Media East show, taking place May 10-11 in NYC, Mark Vena, VP of Worldwide Marketing at Sling Media will outline the new technologies leading the way toward the next generation of broadcasting. From integrated channel guides to place-shifting options, there’s never been more ways for consumers to view their favorite television programming without committing to a contract.

Register online using the discount code of 200DR16 and get a #smeast Discovery Pass for free, or a Conference pass for $895. You can check out the entire program agenda here.

At the Streaming Media East show, taking place May 10-11 in NYC, learn how content creators are using live streaming to create new formats, change production approaches and create more engaged interaction from fans. Hear first-hand success stories and pitfalls to avoid from content creators and platform enablers. The session, entitled “How Live Streaming Is Changing Content Creation” will also discuss how content owners can use live streaming to market their content, find new audiences, create more advocates and increase consumption. Learn which formats are ripe for live streaming and hear about the new opportunities beyond sports, breaking news and music concerts that are taking advantage of live streaming. Confirmed speakers include:

• Moderator: Natan Edelsburg, EVP, Sawhorse Media
• Mario Armstrong, NBC TODAY show Digital Lifestyle Contributor
• Drew Lesicko, GM, Product Director, AOL Alpha
• Wayne Sieve, CEO, EverSport
• Keith Zubchevich, Chief Strategy Officer, Conviva

Register online using the discount code of 200DR16 and get a #smeast Discovery Pass for free, or a Conference pass for $895. You can check out the entire program agenda here.

At the Streaming Media East show, taking place May 10-11 in NYC, Chris Traganos, Director, of Developer Community at Roku will provided an overview of its proprietary OS, available on Roku streaming players, Roku TV models, and Roku Powered players. Chris will share tools and tactics, including an overview of the software developer kit, resources and services available to help manage channels and best practices. The session also discusses advanced topics, including integrated billing and the different ways to monetize content through advertising, on-device promotion, and other marketing opportunities.

Register online using the discount code of 200DR16 and get a #smeast Discovery Pass for free, or a Conference pass for $895. You can check out the entire program agenda here.

Led by the popularity of video games, virtual reality (VR) will, over the next several years, become a pop cultural phenomenon. It has few rivals in terms of its potential to provide a low-cost, portable, and yet highly immersive experience. Of course, none of this means that VR’s future as a mainstream platform is certain. At the Streaming Media East show, taking place May 10-11 in NYC, we have a session entitled “Video Goes Virtual: Business Challenges and Opportunities Around VR Video“.

This session addresses key questions including: When will there be a meaningful market for VR video? How will marketers and advertisers influence this new medium? How should operators and networks (linear or on-demand) view the potential of VR? To what extent will VR impact the viewing of TV and movies? Confirmed speakers include:

• Moderator: Joel Espelien, Senior Analyst, TDG Research
• Cory Key, VP, Digital, Discovery Agency, VR, Discovery Communications
• Josh Courtney, Chairman, Executive Producer, SkyVR
• Kyle McDoniel, SVP Digital Strategy, FOX Sports
• Jeff Jacobs, SVP, Production Planning, Strategies & Operations, Viacom Music & Entertainment Group

Register online using the discount code of 200DR16 and get a #smeast Discovery Pass for free, or a Conference pass for $895. You can check out the entire program agenda here.