At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] the Ultra HD Forum is moderating a session on the Future Of 4K and Ultra HD on Streaming Services. OTT Service Providers have already gone ahead of the traditional VOD providers by providing 4K content to their subscribers. But is it giving the consumers the wow factor that they’re looking for and is it really Ultra HD? Internet deployment models have continued to push traditional broadcast video with more choice and evolved viewer experiences that are deployed quickly and often without heavy reliance on standards. What does this mean for Ultra HD in OTT services? How does it scale across the industry and how is the term Ultra HD ultimately defined? This panel features senior experts from content owners, studios, technology providers and service operators to give their individual perspectives on how Ultra HD will scale across the industry and the evolution of the viewing experience over the next 5 years. Confirmed speakers include:

• Moderator: David Price, Vice-Chair, Ultra HD Forum, VP, Business Development, TV & Media, Ericsson
• Nick Colsey, VP, Business Development, Sony
• Thomas Edwards, VP, Engineering & Development, FOX Networks Engineering and Operations
• Eric Grab, Co-CTO, NeuLion
• Richard Doherty, Director, E-Media Strategy, Office of the CTO, Dolby Laboratories

Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.

At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] Mark Vena, VP of Worldwide Marketing at Sling Media, will analyze a living room debate millions of Americans are engaging in—deciding whether or not to cut the cord with their cable TV or satellite provider. Learn the strengths and weaknesses of OTT services as well as offerings from traditional cable and satellite providers. Attendees will hear about the economics and the industry headwinds that will help you make a decision to keep or shed a cable TV subscription.

Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.

At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] Jonathan Hurd, Director at Altman Vilandrie & Company, will share the latest survey results on cord-cutting/shaving, TV Everywhere, mobile viewing, future viewing plans and more. The presentation will break down the results by age demographics and will feature findings not previously released publicly. Learn if the current strategy for cable channels to provide streaming options is the right move; what types of programming is keeping consumers tied to their MSO; and what this all really means for content producers and service providers

Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.

At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] you can learn about “The Business Strategy Behind The Fragmenting OTT Market”. From Netflix, HBO and Showtime, to broader offerings like Dish’s Sling, CBS’s All Access and Comcast’s Stream, there are a lot of OTT options. Are we ensuring differentiated experiences for consumers or are we building a slew of “me too” services? With reports showing OTT revenues are expected to be over $10B within the next few years, are content owners building a healthy marketplace with enough competition and differentiation for revenues to continue to grow? This panel will explore the business strategies behind the unbundling & unraveling of the industry as it moves from cable to the cloud, and the subsequent sprint to build new OTT experiences. Confirmed speakers include:

• Moderator: Jim O’Neill, Principal Analyst, Ooyala
• Amit Ziv, VP, Business Development, Epix
• Michael Dube, Streaming Media Manager, NPR
• Jimmy Schaeffler, Chairman, CSO, The Carmel Group
• Cary Grant, CEO, PREMO

Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.

At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] Avni Rambhia, Industry Principal for Digital Media at Frost & Sullivan will present the current state of the HEVC market in terms of point solutions within the end-to-end workflow. Just when we thought the roadmap for HEVC was crystallizing, a series of disruptions are creating a new set of uncertainties. Avni’s presentation will dive deeply into discussing newly emerging challenges, and translate those into implications for HEVC’s value proposition. Attendees will also get recommendations on the suggested roadmap for transitioning to HEVC, and what other alternatives are available to content businesses for broadening reach and increasing service profitability.

Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.

At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] David Grossman, Head of TV & Entertainment, Content Partnerships at Twitter will discuss how TV networks, sports leagues and MCN’s distribute and monetize their content on Twitter. Hear how Twitter is envisioning and enabling the publishing and monetization of video at an even greater scale going forward. Attendees will learn some of the latest video trends taking place on Twitter, how content partners are using the platform and which type of video content, from short-form video to live broadcasting with Periscope, is having the most success.

Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.

Thursday at 2pm ET, I’ll be moderating a StreamingMedia.com webinar on the topic of “DASH and Multimedia Streaming“. By now, you’ve probably read enough to understand what DASH is and why it’s important. But let’s boil it down to the most important points: DASH is an adaptive bitrate streaming technology for delivering multimedia—i.e., video. It’s a codec-agnostic technology designed to partition and deliver congruent pieces of a multimedia file to a client, using HTTP.

Along with network conditions and other variables, the receiving device (such as a cellphone, tablet, set-top box, smart TV, or computer) dictates which “chunks”—each of which contains a different resolution and bitrate—to deliver to ensure uninterrupted play of the file as a whole. For Studio-Approved distribution models like OTT and SVOD, DASH is now DRM compatible using the CENC standard with a variety of DRMs for various playback platforms. Learn more about DASH DRM during this DASH Roundtable webinar including:

• DASH use in cellular and broadcast industries
• New technologies being added to DASHVersion 3.1 of the DASH interop guidelines and what they specify

Register Now to attend this FREE live webinar.