HOW-TO: Simplify Video Delivery and Slash Your Up-Front Costs By Using The Cloud

As you look for a unified, ‘any-screen’ streaming media delivery solution, how can you reduce the complexity and cost while reaching more and more devices? At the Streaming Media West show next week, (#smwest) come learn from Chris Knowlton, VP of Product Management at Wowza Media Systems, on how to use the latest cloud offerings from Amazon and Microsoft to deliver live, on-demand, and time-shifted video and audio content to your end users, whether they are all in one region or spread across continents. If you already know the basics of streaming, join us in this session to see how to get started today with cloud-based media delivery.

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

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Social TV: Where’s the Money? Find Out Next Week In LA At The #smwest Show

In a world cluttered with badges, check-ins, stickers, hashtags, likes, plusses, apps, and so many other terms, is there any real money being exchanged in the world called Social TV? Are users “engaging” with “conversations” about “social” programming or are they sitting on their couch texting with their friends? TV is inherently a social medium, and people are tweeting and liking things, so there’s some smoke – but where’s the fire?

At the Streaming Media West show next week, (#smwest) this panel will dive into the fire and try to emerge with some real answers about what’s happening today, and where the business opportunities are tomorrow. Lead by smart TV guru Jeremy Toeman, confirmed speakers include:

  • Moderator: Jeremy Toeman, CEO, Dijit
  • Pete Scott, VP, Emerging Media, Turner Sports
  • Erin Gargan, President, SoCal Socialite
  • Mark Ghunheim, CEO, Trendrr
  • Allan McLennan, CEO, Padem Group

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

#smwest Session: Over-The-Top, And Into Your Bank Account

As more live, linear broadcasts (and networks) are deployed on secondary screens, the need for ad insertion/replacement models is emerging. What are the functional building blocks required to originate the signal and stream? At the Streaming Media West show next week, (#smwest) this session will focus on how programmers and aggregators monetize TV Everywhere deployments. How are the ad breaks recognized and marked – and what happens in order to re-purpose the broadcast ads for these additional screens? This session will explore the technical workflows, business requirements and rules and ‘need to know’ elements to help get a video ad deployment up and running. Confirmed speakers include:

  • Moderator: Matt Smith, VP, OTT Strategy & Solutions, Envivio
  • David Adams, VP, Corporate Development, Accedo
  • Greg Philpott, CEO, mDialog
  • Raleigh Harbour, GM, Platform, Adap.tv
  • Mark London, VP, Ad Solutions, Fox Networks Group

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

Deconstructing Content Offerings for the Second Screen

Surveys today show that an increasing amount of TV watching is done with a “Second Screen” in hand. Some of that time is work, Words With Friends, and throwing birds at pigs, but the rest of it is users beginning to engage with the content in some manner. Second screen offerings can really complement some content, like sports and reality TV shows. For others its a distracting mess.

At the Streaming Media West show next week, (#smwest) This session will focus on how to separate the signal from the noise, and identify the right kinds of content and how to optimize a second screen experience to win with audiences. Lead by smart TV guru Jeremy Toeman, confirmed speakers include:

  • Moderator: Jeremy Toeman, CEO, Dijit
  • Stephen White, President, Gracenote
  • Brandon Lucas, VP, GM, Mobile, BET Networks
  • Chuck Parker, President, 2nd Screen

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

#smwest Session: Brand Safety in The Online Video Advertising Market

One of the biggest reservations buyers exhibit when it comes to video advertising is the fear of their ad landing in an inappropriate location. At the Streaming Media West show next week, (#smwest) this session of buyers, publishers and tech companies will explore the state of video brand safety today, and address the current fears around available video inventory. They’ll also explore the options advertisers have for controlling their ads, and how video can move toward 100% brand safe ad buying. Confirmed speakers include:

  • Moderator: Mark Trefgarne, CEO, LiveRail
  • Jared Skolnick, VP, Product Marketing, Undertone
  • Michael Wann, SVP, Business Development, Demand Media
  • Matt Tillman, VP, Product, Set
  • Ryan Polley, VP, Corporate Development, comScore

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

Hear The Best Practices for Migrating To a Cloud-Based Encoding Platform At #smwest Show

More and more content owners are leveraging cloud-based transcoding services to scale their video platforms and stay current with rapidly changing video technologies. At the Streaming Media West show next week, (#smwest) come learn the best practices for selecting and integrating cloud-based encoding services into your video workflow to optimize for speed and video quality. This session will explore the advantages and challenges faced by industry professionals who migrate their video encoding to the cloud. Confirmed speakers include:

  • Moderator: David Zebroski, VP, Video Distribution, Scripps Networks Interactive
  • Steven Sabonjohn, Director, Digital Media Engineering, NBC Universal
  • Jeff Malkin, President, Encoding.com
  • Dustin Encelewski, Director, Product Marketing, Elemental Technologies

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

HOW-TO: Choosing an Enterprise-Class Video Encoder

At the Streaming Media West show next week, (#smwest) streaming media guru Jan Ozer will discuss factors to consider when choosing an on-demand enterprise video encoding systems from the likes of Digital Rapids, Elemental, Harmonic, Sorenson, and Telestream. Factors incorporated into the analysis will include performance, output quality, quality control options, format support, expansion options, programmability, and other variables. If you’re considering buying an enterprise encoder or upgrading your current systems, you’ll find this session particularly useful.

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.