Hear How Studios Predict The TV Content Consumers Crave at #smwest show

For decades, TV ratings have been the main barometer of commercial television success. But with the instant delivery of programming across all types of devices, content providers need to understand what viewers want before it arrives on their TVs, tablets and phones. At the Streaming Media West show, taking place next week on Nov. 2/3, you’ll hear findings from an annual consumer video survey, which for the first time will feature data on how and why consumers make viewing decisions – including the importance of program themes, networks, actors and creators. Confirmed speakers include:

  • Moderator: Jonathan Hurd, Director, Altman Vilandrie & Company
  • Panelist: Sherry Brennan, SVP, Distribution, Fox Networks
  • Panelist: Michele Edelman, EVP, Marketing and Content Strategy, Vubiquity
  • Panelist: Jamison Tilsner, Director, Business Development, Vimeo

You can sign up online for a discounted conference pass by using the code DR100 and I even have a few free passes to give away. Re-tweet out “I want a pass for the Streaming Media West conference in CA on Nov. 2/3 – #smwest ” and I’ll pick some free winners every day!