On Tuesday May 15th, the Streaming Media East show kicks off in NYC with tons of speakers, how-to sessions, exhibitors and the broadband device pavilion. And thanks to Roku, we've also got some Roku LT and Roku 2 XD players to give away. Simply register online for a free exhibits pass and stop by the broadband device pavilion where we will be raffling off these and other devices during the two days of the show.

And if you want to attend all of the how-to sessions, it's not too late to get a pass for those and you can use the special registration code of DRF01 and get access to everything at the show for only $455. Register here and put the code DRF01 in the box at the bottom. Twitter hash tag #smeast

Many service providers are exploring the potential of CDN interconnection and CDN federations and at the Content Delivery Summit, taking place Monday, May 14th in NYC, Cisco will review the business rationale behind this trend and introduce the "CDN Federation Pilot" project.

A current program under which leading SPs worldwide have been implementing a long-term, large-scale, multi-phased initiative to plan, deploy, and test an open CDN federation pilot. While the first phase of the CDN Federation pilot proved the concept of a CDN Federation and its essential capabilities, the second phase investigated advanced capabilities across the federation. The lessons learnt from this second phase will also be presented at the Summit, followed by a Q&A session.

Readers of my blog can take advantage of special pricing by registering using the promo code of DRF01 to attend the CDN Summit for only $295. Taking a look at the pre-register attendee list we have carriers, telcos, ISPs, MSOs, content owners and vendors coming from all over the world. This is the event to be at if you are in the content delivery business. Twitter hash tag #cdnsummit

What is the easiest way to optimize an application, should I purchase an ADC, subscribe to a CDN, install a front-end optimization solution, deploy a WAN optimization controller or do I need all of these?

On Monday May 14th, at the Content Delivery Summit in NYC, attendees will learn about different application delivery optimization solutions on the market, how they differ and which ones incorporate all of these components to improve the end user experience for their web applications. Confirmed speakers include:

• Moderator: Steve Lerner, Media Practice Dir., RampRate Sourcing Advisors
• Dawn Parzych, Product Manager, F5
• Jerry Hall, VP, Marketing, FastSoft
• John McIlwain, Director of Products, CDNetworks

Readers of my blog can take advantage of special pricing by registering using the promo code of DRF01 to attend the CDN Summit for only $295. Taking a look at the pre-register attendee list we have carriers, telcos, ISPs, MSOs, content owners and vendors coming from all over the world. This is the event to be at if you are in the content delivery business. Twitter hash tag #cdnsummit

Carriers, OTT providers, network operators and even large enterprises are increasingly interested in offering their own CDN and other value-added services. On Monday May 14th, the Content Delivery Summit kicks off in NYC with discussions and presentations from telcos, MSOs, ISPs and content delivery networks and suppliers about the infrastructure of content acceleration.

Some of the sessions will feature executives from Akamai (AKAM), Limelight Networks (LLNW) and EdgeCast, as well as customers, presenting their latest managed and licensed CDN deployments.

• Why a Managed-CDN Offering was Compelling for Bell Canada: For many, the reduction of costs, expansion of service offerings, and generation of additional revenue streams are compelling value propositions to building your own CDN. Gain invaluable insight from Bell Canada on the challenges of entering the CDN market, best practices on doing so successfully, and why a Managed-CDN approach may be best for you. Presenters: (Robert Kevork, Associate Director, Marketing, Content Delivery Network, Bell Canada), (Simon Drinkwater, Director of Market Development, Limelight Deploy)

• How Pacnet Is Accelerating Content Delivery in Asia: Asia hosts one of the fastest growing Internet populations in the world, and one that is consuming and producing an increasing amount of digital content. This presentation will discuss the key trends in this market and share Pacnet's strategy to accelerate content delivery across this diverse region through deployment of CDN technology. They will also focus on the need for a true OpenCDN federation in which members operate in the geographies in which they are strong and can rely on partners with similar strengths in other regions to offer a powerful and consistent global service to customers. Presenter: (Jon Vestal, VP, CDN Products, Pacnet)

• Utilizing a Converged Operator CDN Platform for Next Generation Video-on-Demand: This presentation will look at how one cable company utilized a single operator CDN platform to deliver their VOD library to their own IP-enabled set top boxes, as well as extend that content to other IP devices including, PCs, game consoles, tablets, and smart phones, both on and off their network. The presentation will cover the way network operators and MSOs think about delivering video to their subscribers and how a managed CDN platform can also be utilized to better manage the experience for traditional over-the-top (OTT) video services. Presenter: (Frank Childs, Director of Product Marketing, Networks Division)

Attendees will have the chance to see a brief overview from each company as well get their questions answered during the Q&A portion of the event and afterwards, do one-on-one meetings.

It's not too late to get a pass for the event and you can use the special registration code of DRF01 and get access to the keynotes, all of the sessions, presentations and networking events for only $295. Register here and put the code DRF01 in the box at the bottom. Twitter hash tag #cdnsummit

Little did I know when I invited Revision3's CEO Jim Louderback to keynote the Streaming Media East show that his company would be acquired by Discovery Communications only two weeks before. But I'm happy I did because during his keynote, Jim will lay out a wide range of the lessons he's learned over the last five years at the helm of the leading Internet Television Network.

Some of the themes he'll explore on Wednesday May 16th include the three different types of viewing and why they matter; how people are really making money with Internet video; and the winners and losers in online video – including those who don’t know they’ve lost yet. The keynotes are free to attend, so go online and register for a free exhibits pass and you are in!

Earlier in the week, XO Communications (XOHO.OB) announced the launch of Concentric Cloud Solutions, a division of XO Communications that will be focused on providing cloud services for computing, content acceleration and voice. Part of the solution will entail CDN services for content caching, application acceleration and video streaming. XO has chosen Limelight Networks (LLNW) managed CDN platform for their underlying technology and XO is already selling their new solution in the market.

XO has more than 60,000 small and medium sized customers spread out across North America (and host more than 23,000 websites), so the company has quite a big built-in customer list they can up-sell these new cloud services to. Based on outreach XO has done to their customer base, they think that they can immediately upsell new services like DSA and video streaming to at least 10% of their clients.

XO also said that customers can easily manage and maintain their services through the Concentric.com website, as a self service model, and can benefit from the ability to purchase services in pay-as-you-go or monthly payment plans. XO's plan it to take the services Limelight offers via their platform and package them into bundles for the small, mid-size and enterprise markets as well as for specific verticals.

Over time, XO's goal is to move from a managed CDN model with Limelight to one where they simply license Limelight's technology and then deploy and manage all of their own hardware. That's a very similar path we have seen for others who have started with a managed CDN (MCDN) offering and moved to a licensed CDN (LCDN) model over time, but it typically takes a few years to make that transition.

You can hear more about these kinds of manged and licensed CDN deployments at the Content Delivery Summit on May 14th in NYC.

What's the best path, economically, for operators contemplating a CDN strategy? Build it, or rent capacity from a growing roster of third-party partner CDNs? On Monday May 14th, at the Content Delivery Summit in NYC, this session will discuss how to think through the economic tradeoffs, both business and technical, associated with CDN planning and implementation.

Attendees will learn how to cost out a CDN rollout, from two perspectives: building it, or renting “space” with a third-party partner. Speakers will also discuss how to correlate peak demand with economic necessity, what “scale” means in dollars and cents, and how to factor in the economic impact on transport and data center costs. Confirmed speakers include:

• Moderator: Ben Bekele, Senior Architecture Marketing Mgr, SP Business, Cisco
• Jacob Rosenberg, Platform Architecture, Comcast Cable
• Scott Landman, VP, Business Development, Americas, Jet-Stream
• Michael O'Donnell, President, CEO, Skytide

It's not too late to get a pass for the event and you can use the special registration code of DRF01 and get access to the keynotes, all of the sessions, presentations and networking events for only $295. Register here and put the code DRF01 in the box at the bottom. Twitter hash tag #cdnsummit