Roku will be on hand at the Streaming Media East show next week doing a presentation entitled “How To: Creating A Streaming Channel On Roku’s Platform“. Learn how to develop a channel using Roku’s software developer kit and Roku’s proprietary BrightScript language, from basic VOD channels to full subscription-based services. Attendees will learn about the resources and services available to developers to best manage their channel, including integrated billing, and best practices for creating a great streaming channel. The session will also discuss the different ways to monetize content, through advertising, on-device promotion, and other marketing opportunities.

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast

At the  Streaming Media East show next week in NYC, we’ve got a great session on the topic of “Benchmarking Your Broadcast Video Workflow“. This panel focuses on benchmarking total propagation and playback times for live and on-demand broadcast video workflows. What are industry norms for publishing videos from creation to playback? Is there an ROI from increasing speed? What new approaches are happening to lower streaming propagation and publishing times? We will discuss approaches to measuring the effectiveness of a video pipeline and how that compares to other companies in your vertical. Speakers include:

• Moderator: Tim Napoleon, Chief Strategist, AllDigital
• Grant Nodine, SVP, Technology, National Hockey League
• Lionel Bringuier, Director, Product Management, Video Delivery Products, Elemental Technologies
• Ken Zamkow, VP, Marketing, Americas, LiveU

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast

Amazon’s Labs 126 team will be on hand at the Streaming Media East show next week in NYC, doing a presentation on “How To: Bringing Media Channels to Amazon Fire TV”. Attendees will learn how they can quickly publish their content as media apps using Amazon’s open source Web App Starter Kit for Fire TV. They will also hear from The Wall Street Journal, a Starter Kit beta partner, about their experience rapidly developing a real-world Fire TV media app that provides a great viewing experience for their customers. Presenters for this session will include:

• Presenter: Russell Beattie, Technical Evangelist, Amazon Labs 126
• Presenter: Justin Webster, Executive Director, Product Development & Operations, The Wall Street Journal Digital Network

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast

As HEVC begins to find its stride in the industry, operators are grappling with the challenge of whether and how to begin to swap out MPEG-2 and possibly AVC encoders for HEVC codecs. At the Streaming Media East show next week in NYC, we’ve got a great presentation from Avni Rambhia, Industry Principal, Digital Media at Frost & Sullivan on the topic of “Measuring The ROI On A HEVC Deployment“. This was the highest rated presentation at the West show last year and has been updated with findings up to NAB 2015.

While HEVC is still many months away from mainstream deployment, it is important for companies to take an ROI-centric look at the technology and evaluate where and when it makes sense to incorporate HEVC into their transcoding and content delivery workflows. This presentation will discuss factors to keep in mind when evaluating HEVC products and while strategically planning future digital media roadmaps.

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast

Senior Video Encoding Engineer Matthew Szatmary from Twitch will be presenting at the Streaming Media East show next week in NYC on the topic of “Codecs, Containers, and Protocols: Digital Media Formats For Online Distribution“. Learn what qt-faststart does, why h264_mp4toannexb is sometimes necessary, and the difference between streaming and pseudostreaming. Matt will also do a deep dive into the structure of today’s most relevant media formats to discover the advantages and limitations of each and help you pick and choose the right options.

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast

At the Streaming Media East show next week in NYC, we’ve got a whole track dedicated to the topic of OTT video. One session, entitled “How OTT Is Disrupting The Pay TV Business“, will discuss how programmers are now looking to break free and offer content away from the traditional MVPD bundle. Hear about the rise of virtual MVPDs who have re-imagined the traditional cable bundle, as well as a growing array of standalone, niche, direct-to-consumer video offerings. Hear what these services look like, the content they offer, and the impact they are having on the traditional pay TV business model. Confirmed speakers include:

• Moderator: Rich Greenfield, Media & Tech Analyst, BTIG
• Alexander Kisch, EVP, Business Development & Affairs, Vevo
• Chris Orr-Van Abbema, Associate Director, Video, Bell Media
• Jon Klein, Founder, CEO, Tapp

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695.

Here’s a list of all the news I saw from streaming media vendors for the week.

• Streaming Video Alliance Publishes Open Caching Guiding Principles and Attributes
• Rackspace Launches New Content Delivery Networking Service With Akamai
• iStreamPlanet Launches Aventus on CenturyLink Cloud
• Xstream partners with Cedexis
• Accenture and Oracle Form New Business Group to Help Customers Achieve Digital Transformation Goals in the Cloud
• Adobe Advances Integration of Big Data with Creative Content
• Exceda Announces Formal Launch of XCDN
• comScore and Kantar Announce Strategic Global Partnership to Accelerate Cross-Media Audience and Campaign Measurement
• Nielsen And Roku Form Industry-First Strategic Agreement To Advance Over-The-Top Audience Measurement
• Broadcom Announces Industry’s First Ultra HD Devices with NAGRA NOCS3 Security Certification
• ARRIS and Akamai Technologies Partner to Advance IP Video Delivery
• ChinaCache Launches SMS Live Streaming Platform
• PEGASYS Powers Its Flagship Encoding Software With DivX HEVC
• Comigo Partners With Broadpeak to Enhance TV Viewing Experience for Multiscreen Video Services
• BrightRoll Expands Suite of Mobile Video Solutions for Advertisers
• DVDO Introduces iScan Micro Cost-Effective 4K Ultra HD Video Enhancement System
• Orange Launches Innovative TV Device Powered by Espial HTML5 Client Technologies
• Path 1 Teams Up With bitmovin to Enhance Video Streaming Quality
• Float Left Interactive Partners with Brightline to offer Clients the Most Advanced OTT TV Ad Platform
• Datapath announces launch of the VisionSC-DP2 Dual Channel DisplayPort, 4k/60 Capture Card
• French Companies Take Lead on Worldwide Development of Next-Gen LTE Multicast
• FreeCast Offers Up What Nielsen Can’t: OTT Audience Data Beyond Ads
• Technicolor Showcases Comprehensive Solution for Rich Content Experiences in Connected Homes
• BrightRoll Deepens Partnership with DoubleVerify to Minimize Fraud in Programmatic Video Advertising
• Qumu Selects IBM Cloud to Run Its Flagship Video Products
• XO Communications Interconnects with Microsoft Azure through Equinix Cloud Exchange